Founded in 2022 · Paris · France
ABOUT MY GOLF TOUR
Reinventing amateur golf competition so that every player leaves with
the pride of having played, the thrill of competing, and perhaps a reward they can choose.
2022
Year founded
5
Ways to win
+25 000
Shop references
20 years
Of golf experience
OUR STORY
MY GOLF TOUR was founded in 2022 on a conviction shaped by more than twenty years of competitive play: amateur golf competitions deserved better. Better than competitions where players wait hours just to find out whether they won — and what. Better than standardised gift packs that suit no one and often end up in a cellar or resold online. Better than formats that discourage average players from going head-to-head with seasoned ones.
Founded in Paris by Richard NAAS, golf enthusiast and entrepreneur, MY GOLF TOUR was built on a simple but powerful idea: put the pleasure of the game back at the centre, and reward every participant in a tangible, flexible and meaningful way.
OUR MISSION
Accessibility
Our competitions are open to all amateur golfers, whatever their handicap. Mixed flights guarantee complete fairness between participants.
Innovation
No more waiting until 7 PM for a possible prize ceremony! Use our "complimentary drink" voucher, hit the road home and avoid the traffic. Your prize is guaranteed!
Real reward
No more trophies gathering dust. Winners receive cumulative euros (€), to spend freely on our shop until 31 December.
A UNIQUE CONCEPT
What sets MY GOLF TOUR apart from every other amateur competition is our approach to prize-giving and rewards. We have replaced traditional gift packs with a system of winnings in euros (€) credited directly to each winner's personal account.
These winnings are cumulative throughout the season. Every competition is another chance to grow your balance and to browse the 25,000 references on our online shop, where you can pick and order your prize.
OUR ACTIVITIES
MY GOLF TOUR is a complete ecosystem built around amateur golf.
Golf competitions
Amateur golf competitions organised across France, with original formats offering 5 ways to win at every event. Carefully selected courses, streamlined logistics and a friendly atmosphere for everyone.
Online shop
Our shop offers more than 25,000 references: a wide selection of golf products (balls, accessories, consumables) and everyday consumer goods. Our competition winners have plenty of choice when picking and ordering their prizes.
Partner marketplace
We offer our partners a dedicated space to promote their products and services to our golfing community: premium equipment, golf travel, coaching and all golf-related services.
Multi-channel distribution
Our products are also listed on other online marketplaces, broadening our reach well beyond the golf community and generating additional revenue that strengthens our business model.
OUR VALUES
Excellence
Carefully organised events, top-quality courses and a polished experience from the first hole to the last.
Passion
Founded by an enthusiast, for enthusiasts. Love of golf and competition lies at the heart of everything we do.
Innovation
Real-time scoring, digital winnings, connected shop: we constantly rethink the competition experience.
Community
Bringing amateur golfers together around a shared passion, in a spirit of fair play and friendliness.
A WORD FROM THE FOUNDER
A passionate golfer for more than twenty years, I have been lucky enough to play many amateur competitions in France and abroad, and came away with a deep conviction: we can do better.
I founded MY GOLF TOUR with one obsession: that every participant leaves satisfied, that the experience feels smooth and modern, and that winners can choose their own rewards.
This is only the beginning. We have big ambitions to grow MY GOLF TOUR in France and internationally. See you very soon on a course!
Richard NAAS
President & Founder · MY GOLF TOUR